Wii Love Play

"The core gaming market didn't buy the Wii to play Wii Sports," he says, referring to the system's ultra-casual sports pack-in. "But it was a means by which gamers could get the nongaming people in their lives to take an interest in their hobby. Wii Fit will play a similar role: It will continue to broaden interest in videogames. That's important for the core gamer -- the bigger the audience, the greater the chance for something that's new and unique to succeed"

"Rather than be concerned that we're abandoning them, core gamers should realize that we're creating a better environment for their hobby"

Source: 1up